Eyewear venture Marcolin Group has deployed the Aptos Forecasting and Replenishment solution.
The company, whose brand portfolio includes Tom Ford, adidas Sport, Victoria’s Secret, Guess, GANT and Skechers, says that the project, named MORE (Marcolin Order Replenishment Evolution), will enable it to make increasingly accurate, demand-driven inventory decisions and achieve heightened levels of collaboration with its network of distributors.
“We manufacture sun and optical frames for renowned brands worldwide. We have a diversified portfolio, and our products are sold through a large network of 150 distributors, both optical retail chains and independent optical shops, in Italy and abroad,” says Alberto Fratantonio, MORE Project Leader.
“As part of the MORE initiative – and with the recent Aptos deployment – we have established a collaborative forecasting process in which optical retail chains participating in MORE share their sales data directly with Marcolin Group. These insights into demand become inputs into an automated replenishment process, allowing us to supply the right products at the right time to the retailers offering our products.”
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