Eagle Eye has secured a five-year contract with Waitrose. 

The supermarket chain will be tapping into the AIR platform to improve its digital marketing proposition. The deal extends Eagle Eye’s relationship with John Lewis, first announced in May 2017.

”We are delighted to have won this contract with Waitrose & Partners following on from the work we have done with myJL for John Lewis and look forward to deploying our AIR platform across their network of stores to drive value through personalised promotions and rewards,” says Tim Mason, CEO at Eagle Eye. 

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